Our CEO, Lorna Bowes has been chatting to Consulting Room

Our CEO, Lorna Bowes has been chatting to Consulting Room

"If I were to build a clinic portfolio again, I would definitely cherry-pick from my favourite brands and would be very clear about price points. We should understand the profile of our patients, as this will guide us to the price points we wish to offer our clientele. A low, mid, or high-priced version of hero ingredients for example ÔÇô and consider whether you should choose two or three price points?"

Our CEO, Lorna Bowes has been chatting to Consulting Room about building a clinic portfolio and cherry-picking a product assortment.

Read the full article in the latest edition of Consulting Room - which is also the 20th Anniversary Special! ­čŚ× ­čî┐
By Marketing Team on
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